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Privacy Policy

Effective January 1, 2009
What information do we collect?
We collect information from you when you register on our site, place an order, subscribe to our newsletter or fill out a form.

When ordering or registering on our site, as appropriate, you may be asked to enter your name, e-mail address, mailing address, phone number or credit card information.

Like most websites, we use cookies to enhance your experience, gather general visitor information, and track visits to our website. Please refer to the "do we use cookies?' section below for information about cookies and how we use them.

What do we use your information for?
Any of the information we collect from you may be used in one of the following ways:
* To improve your experience
Your information helps us to better respond to your individual needs.

* To improve our website
We continually strive to improve our website offerings based on the information and feedback we receive from you.

* To improve customer service
Your information helps us to more effectively respond to your customer service requests and support needs.

* To process transactions
Your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any resaon whatesoever, without your consent, other than for the express purpose of delivering the purchased product or service you requested.

* Post web transaction follow-up
From time to time it may be necessary to contact you regarding a ticket or pass purchase from the Daytona Lagoon website.  If you receive an email that you do not want, simply press the Safe Unsubscribe link in the email.

* To send periodic emails
The email address you provide for order processing will only be used to send you information and updates pertaining to your order. If you decide to opt-in to our mailing list, you will receive emails that may include company news, updates, related product or service information, etc.

Note: If at any time you would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email.

How do we protect your information?
We implement a variety of security measures to maintain the safety of your personal information when you place an order or access your personal information.

We offer the use of a secure server. All supplied sensitive credit card information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our Payment Gateway Provider's database only to be accessible by those authorized with special access rights to such systems and are required to keep the information confidential.

Do we use cookies?
Yes. Cookies are small files that a site or its service provider transfers to your computers hard drive through your Web Browser (if you allow) that enables the sites or service providers systems to recognize your browser and capture and remember certain information. Most portions of the website do not require use of cookies to view informational data but ordering sections may utilize this technology to properly track or order and session data.

Changes to this Privacy Policy
Please note that this Privacy Policy may change from time to time. We will not reduce your rights under this Privacy Policy without your explicit consent, and we expect most such changes will be minor. Regardless, we will post any Privacy Policy changes on this page and, if the changes are significant, we will provide a more prominent notice.
If you have any additional questions or concerns about this Privacy Policy, please feel free to contact us any time through this web site or at
Privacy Matters
c/o Daytona Lagoon
601 Earl Street
Daytona Beach, FL 32118
USA